Some of the biggest world’s corporate brands have more than a hundred years history. Every famous brand comes with it’s unique logo, which main mission is to sell, sell and one more time sell. Permanent corporate image saves brand’s recognition, customer loyalty and trust. But time is running, and corporate image should follow it, because it should be modern and innovative to gain new customers. So, let’s take a look at the history of the world’s most popular logotype changes.
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